Sunday, December 12, 2010

Ooooh.... blue sky at Murky Benz World!

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A flurry of txts and e-mails, a quick confirmation that a drive to Brooklands for the Piston Heads 'Sunday Service' might do nicely to clear the cobwebs, and it was so.


More than 700 cars turned up to bathe in the Benz patronage.The three pointed star turned slowly atop the altar of the new car showroom, sorry, 'Mercedes Benz World', beaming it's corporate icon across the world's home of motor sport.The heritage 'sheds' of the Brooklands Museum shone less brightly in the shadow of their new neighbour, despite the clear crisp winter sunshine. A Concorde tail fin flag waved as a reminder of true glory from behind a green corrugated hangar, now silent to the V8's of Daimler Benz joy rides and demonstration runs. A cuckoo with a different voice.



That being so, the facilities are superb. The hotch-potch of super, and less than super cars were martialed into three immaculate rows, by which the subliminal game of trumps is more easily completed.The displays in the glass and steel showcase building are pretty impressive as immaculate examples of flow management and brand efficiency with an ever present 'go on, you know you want one' sub text.Tempted by all the sweets on display, look carefully for the modern day child catcher in a suit with an earpiece. He can smell your interest and he's more than likely already got your e-profile in his net.

The exploded 3d representation of this year's F1 car with all 3600 of it's components suspended from the ceiling by wires was truly impressive. Not sure how they'll dust all those bits so as to maintain the sterility of the curators demands.



Meanwhile: in the visitor display line, there was extreme stuff: 

Expensive stuff:

Old classy stuff: 

...and unfortunate stuff:

Nice to be out in public again, even if my attempts at interaction were less than eagerly received:



PS: Ian H's car looked mighty shiny, he's even been polishing his carbon nose cone. Snigger.

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